Grey Matter partners with QSR International
News|by Leanne Bevan|9 October 2019
We are happy to announce that we have joined the QSR International partner programme. QSR International has a rich background in providing solutions to support innovators, researchers and problem-solvers.
Their qualitative data analysis software (NVIVO) provides robust, accurate insight for businesses, academia, healthcare and government organisations. Users benefit from the ability to create meaningful results and evidence-based interpretations.
In regards to the partnership, Grey Matter’s Managing Director, Matthew Whitton, says: “We are excited to be formally advancing our relationship with QSR International. We recognised a gap in our vast software, cloud and services portfolio which QSR’s NVivo helps us to fill. For the past 12 months, we’ve put a lot of focus into growing our internal skills and knowledge in the qualitative research space with both commercial organisations and academia. With the expanding portfolio of QSR, we envisage our relationship to go from strength to strength and the offerings to our customers will be more diverse and provide even greater business gains.”
Chris Astle, CEO at QSR International added “We are delighted to welcome Grey Matter to our partner programme. Grey Matter has worked previously with QSR as a reseller and we are excited by the commitments we’re both making to take the relationship to the next level. As we grow our portfolio at QSR, it is imperative that we have the right calibre of partner to bring expertise, capability and capacity to our customer base. Grey Matter absolutely deliver on this requirement. I look forward to our partnership developing to our mutual benefit and more importantly, to the benefit of our mutual customers.”
About QSR International
QSR International gives researchers the power to uncover rich insights within qualitative data, like articles, interviews, social media and survey responses. With an innovative suite of qualitative data analysis products, QSR enables both structured, numerical data and unstructured “human” data to be analysed together, resulting in powerful insights that are otherwise unattainable. These deep insights help researchers, innovators and problem-solvers worldwide make more informed decisions that create growth, solve problems and improve lives. With benefits for individuals, teams, and organisations, QSR International exposes data and research intelligence in ways that are otherwise impossible.
QSR International also gives higher education placement specialists and department heads the power to grow and improve work-integrated learning programs, clinical rotations, practicums, internship programs and fieldwork. Sonia, a student placement solution, offers support for program data management, cost and time savings as well as improved data management, compliance and stakeholder experiences.
Headquartered in the United States, QSR International maintains offices in Australia, the United Kingdom, and throughout Europe.
Find out more
Please call +44 (0) 1364 654100 or email [email protected] to get pricing, book a demo or a trial.
If you’re in the healthcare sector, watch this webinar recording on best practice for conducting mixed methods healthcare research. The video demonstrates the benefits of mixed methods research, using one-on-one interviews, field studies and observations. Our presenters will be Dr Maryam Kebbe, a Postdoctoral Associate in the Nuffield Department of Population Health Sciences at the University of Oxford, and Mahmoda Begum, a Senior Consultant at the Strategy Unit hosted by NHS Midlands and Lancashire Commissioning Support Unit (MLCSU).
Contact Grey Matter
If you have any questions or want some extra information, complete the form below and one of the team will be in touch ASAP. If you have a specific use case, please let us know and we'll help you find the right solution faster.
By submitting this form you are agreeing to our Privacy Policy and Website Terms of Use.
Leanne Bevan
Related News
Cyber Assessment Framework
What is the Cyber Assessment framework? The Cyber Assessment Framework (CAF), developed by the UK’s National Cyber Security Centre (NCSC), is a structured approach designed to help you assess and improve your cyber resilience, particularly if you’re responsible for critical...
Design Smarter, Not Harder: What’s New in Adobe Creative Cloud
In May 2025, Adobe Creative Cloud rolled out powerful updates across its suite of tools, with a strong focus on AI-driven creativity, speed, and collaboration. For small and medium-sized businesses (SMBs), these updates aren’t just bells and whistles-they’re game-changers that...
Readying your cloud migration: operating models and Azure landing zones
Learn how to migrate to the cloud in episode five of our Azure series. Previously, we covered the why and what of your migration and walked you through some helpful tools to help you understand the cost of your migration....
Grey Matter celebrates double win at ESET UK Partner Awards
Recognition for our partnership engagement at the ESET UK Partner Awards We are thrilled to announce that we have been named Engagement Partner of the Year at the ESET UK Partner Awards 2025. This recognition highlights our unwavering commitment to...